Area Manager Portugal Lisboa

Area Manager Portugal
Lisboa
Lisboa, Lisboa, Portugal

**Company Description**We are Skill
On
Net. We are leading the gaming entertainment by providing our customers with the most entertaining and trustworthy experience possible, while also reinventing the gambling industry. We are home to more than 30
- known brands, including Play
OJO, Druck
Gluck, Bacana
Play, Genting, and many more. We are committed to
- term development and sustainability, and we are trying to revolutionise our industry for the benefit of our players, ourselves, and the entertainment industry as a whole. We are seeking to hire a Country Manager to help with organization expansion in Portugal. We are looking for an experienced Country Manager who will form part of the Management Team to be responsible for managing all activity related to the Portuguese market and act as a leader and mentor of our global strategy on a daily basis. Leading product and commercial initiatives, the Country Manager will also work across all teams in the organisation**Your Responsibilities**- Working with the internal marketing team, the internal design studio, and external advertising agencies (as required) to lead the development and execution of all relevant ATL and digital marketing campaigns assets, based on the approved yearly marketing communications strategy including all relevant testing and optimization. - ATL activity is currently defined as TV, radio, sponsorships, out of home, DM/door drop advertising - plus other offline channels as defined by the evolution of the yearly media
- Specifically, this will include the following:
- Writing ad hoc tactical and strategic agency briefs for all required ATL and digital campaigns across casino and
- Manage agency briefing and overall creative development process from briefing to ad production, ensuring all ads are delivered on time, to brief and on budget - approved by all the relevant internal
- Work with retained media and creative agency to manage all supporting marketing admin, such as estimating/invoicing, monthly rotation plans, usage negotiations etc. - Monitor the earned media strategies of competing online casinos/sports betting companies (and other verticals) to define best practice and use that insight to drive
- going strategy
- Work with JV partner to leverage
- selling opportunities with their
- based bingo& electronic casino games halls. Develop an omnichannel strategy and implement an onsite marketing acquisition plan. - Ongoing reporting of marketing campaigns’ performance and optimization. - Through adequate management of the yearly marketing budget meet monthly, quarterly and yearly business KPIs e. G new depositing players, CPAs, channels’ ROI. - Provide leadership and direction to cross functional teams while working with other Regional Directors/Manager, Product/Business Owners and cross departments to capture and optimize
- Manage Market annual budget planning and assist with quarterly business reviews and revenue
- Establish additional market led operational processes, reporting and analytical requirements**What we are looking for**:
- 3-5 years’ experience in developing marketing strategies and campaign management either agency or client side. Track record in launching new brands to the market is an advantage. - Successful track record working in the gambling industry or a similar digital led high volume transactional industry. - Specific experience managing Advertising, DM and media
- Thorough understanding of the local media landscape including relationships with media owners and publishers. - Hands on creative development
- Previous experience working in regulated industry with strict advertising codes sand regulatory pressure is an
- Ability to think both creatively and strategically. - Strong understanding of Portuguese demographics, culture, and media
- Teamworking skills - the ability to build relationships internally and externally. Experience working with internal and external agencies and business partners. - Confident, with strong initiative and ability to multitask and deliver on time and on budget with mínimal
- Excellent analytical skills, written and verbal communication, Excel and Power
Point presentation skills. Solid attention to detail**What's in it for YOU? **- Excellent work
- Attractive salary
- A chance to advance professionally inside one of the world's largest i
Gaming organisations. **What it's like to work at Skill
On
Net!**Skill
On
Net believes that people come first, and our "family-oriented" global culture is what drives us. We care about our employees and make certain that they have access to the most relevant and helpful tools, benefits