Campaigns Specialist Porto

Campaigns Specialist
Porto
Porto, Porto District, Portugal

At Talkdesk, we are courageous innovators focused on redefining the customer experience, making the impossible possible for companies globally. We champion an inclusive and diverse culture representative of the communities in which we live and serve. And, we give back to our community by volunteering our time, supporting
- profits, and minimizing our global footprint. Each day, thousands of employees, customers, and partners all over the world trust Talkdesk to deliver a better way to great experiences.

We are recognized as a cloud contact center leader by many of the most influential research organizations, including Gartner and Forrester. With $498 million in total funding, a valuation of more than $10 Billion, and a ranking of #16 on the Forbes Cloud 100 list, now is the time to be part of the Talkdesk legacy to help accelerate our success in a new decade of transformational growth.

At Talkdesk, we embrace FAST, our fundamental operating principles that define who we are as an organization. These principles drive us to make the impossible possible. FAST: Focus + Accountability + Speed = Talkdesker.

• Focus: Focus time, energy and attention on what is most impactful for the business and thoughtful about how and when to partner with others.
• Accountability: Hold self and others accountable to meet commitments and drive results. Accept responsibility for successes and failures.
• Speed: Execute with agility and urgency. Act promptly, decisively, and without delay. Make good and timely decisions that keep the organization moving forward.
• Talkdesker: YOU!

Talkdesk is looking for a candidate who loves running integrated campaigns and is passionate about driving results. This position gives you a great opportunity to work at a
- growth company in a key position within our Demand Generation team. In this role you will leverage your existing knowledge of integrated campaigns, experiment with new innovative marketing approaches to customer acquisition, and drive the execution of marketing activities.

Duties and Responsibilities:

• Craft integrated marketing strategies and briefs for major launches and campaigns
• Manage the process to build integrated global demand generation campaigns that cover all lead funnel stages from lead acquisition to
  - stage lead nurture to drive leads to opportunity
• Collaborate with
  - functional teams (i. e. product marketing, corporate communications, field marketing, events, social, digital, and customer marketing) to ensure effectiveness and applicability of campaign components
• Serve as a lead campaign advisor for global integrated framework and manage the process to incorporate regional requirements and ensure the timely execution of plans
• Create project plans, bill of materials, and launch documents to ensure
  - functional teams are aligned to campaign milestones
• Share regular status reports and review performance reports with broader teams
• Partner with Marketing Operations to execute, track results, and share progress with key stakeholders
• Analyze the results of campaigns in real time, apply findings to increase results, and drive improvements to optimize resources
• Provide input into the optimization of the customer journey across all marketing touchpoints
• Manage the execution of
  -
  - funnel and ongoing product demo webinar programs
• Experience in public sector marketing is a plus

Preferred Background

• 3+ years of demand gen campaign experience and/or marketing program management experience
• Experience building globally integrated marketing campaigns for a technology company
• Experience with marketing to
  - size and large Enterprises with multiple target personas
• Understanding of Digital Marketing tactics (paid media, email marketing, webinars, Web experiences)
• Familiar with marketing automation, CRM, attribution, and site optimization tools
• Superior project timeline development and management skills
• Ability to work in a
  - paced environment
• Excellent problem solver
• Able to maintain excellent written and verbal communication with all parties
• High energy and
  - getter attitude; comfortable working autonomously
• Proficient in Google docs, slides, sheets or equivalent (e. g. , Word, Power
  Point, Excel)
• Comfort with using AI tools (Chat
  GPT, Gemini, etc) to support content creation
• Experience managing campaigns budgets
• Comfortable presenting to stakeholders and dealing with ambiguity
  
  

Additional Notes:
This position will follow a hybrid work model.

Work Environment and Physical Requirements:

Primarily
- environment work, extended periods of sitting or standing,
- based work. Limited lifting, and equipment usage limited to
- related equipment (keyboards, mouse, etc. )

At Talkdesk, we are courageous innovators focused on redefining the customer experience, making the impossible possible for companies globally. We champion an inclusive and diverse culture representative of the communities in which we live and serve. And, we give back to our community by volunteering our time, supporting
- profits, and minimizing our global footprint. Each day, thousands of employees, customers, and partners all over the world trust Talkdesk to deliver a better way to great experiences.

We are recognized as a cloud contact center leader by many of the most influential research organizations, including Gartner and Forrester. With $498 million in total funding, a valuation of more than $10 Billion, and a ranking of #16 on the Forbes Cloud 100 list, now is the time to be part of the Talkdesk legacy to help accelerate our success in a new decade of transformational growth.

At Talkdesk, we embrace FAST, our fundamental operating principles that define who we are as an organization. These principles drive us to make the impossible possible. FAST: Focus + Accountability + Speed = Talkdesker.

• Focus: Focus time, energy and attention on what is most impactful for the business and thoughtful about how and when to partner with others.
• Accountability: Hold self and others accountable to meet commitments and drive results. Accept responsibility for successes and failures.
• Speed: Execute with agility and urgency. Act promptly, decisively, and without delay. Make good and timely decisions that keep the organization moving forward.
• Talkdesker: YOU!

Talkdesk is looking for a candidate who loves running integrated campaigns and is passionate about driving results. This position gives you a great opportunity to work at a
- growth company in a key position within our Demand Generation team. In this role you will leverage your existing knowledge of integrated campaigns, experiment with new innovative marketing approaches to customer acquisition, and drive the execution of marketing activities.

Duties and Responsibilities:

• Craft integrated marketing strategies and briefs for major launches and campaigns
• Manage the process to build integrated global demand generation campaigns that cover all lead funnel stages from lead acquisition to
  - stage lead nurture to drive leads to opportunity
• Collaborate with
  - functional teams (i. e. product marketing, corporate communications, field marketing, events, social, digital, and customer marketing) to ensure effectiveness and applicability of campaign components
• Serve as a lead campaign advisor for global integrated framework and manage the process to incorporate regional requirements and ensure the timely execution of plans
• Create project plans, bill of materials, and launch documents to ensure
  - functional teams are aligned to campaign milestones
• Share regular status reports and review performance reports with broader teams
• Partner with Marketing Operations to execute, track results, and share progress with key stakeholders
• Analyze the results of campaigns in real time, apply findings to increase results, and drive improvements to optimize resources
• Provide input into the optimization of the customer journey across all marketing touchpoints
• Manage the execution of
  -
  - funnel and ongoing product demo webinar programs
• Experience in public sector marketing is a plus

Preferred Background

• 3+ years of demand gen campaign experience and/or marketing program management experience
• Experience building globally integrated marketing campaigns for a technology company
• Experience with marketing to
  - size and large Enterprises with multiple target personas
• Understanding of Digital Marketing tactics (paid media, email marketing, webinars, Web experiences)
• Familiar with marketing automation, CRM, attribution, and site optimization tools
• Superior project timeline development and management skills
• Ability to work in a
  - paced environment
• Excellent problem solver
• Able to maintain excellent written and verbal communication with all parties
• High energy and
  - getter attitude; comfortable working autonomously
• Proficient in Google docs, slides, sheets or equivalent (e. g. , Word, Power
  Point, Excel)
• Comfort with using AI tools (Chat
  GPT, Gemini, etc) to support content creation
• Experience managing campaigns budgets
• Comfortable presenting to stakeholders and dealing with ambiguity
  
  

Additional Notes:
This position will follow a hybrid work model.

Work Environment and Physical Requirements:

Primarily
- environment work, extended periods of sitting or standing,
- based work. Limited lifting, and equipment usage limited to
- related equipment (keyboards, mouse, etc. )

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Technology, Information and Internet

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