CDP Specialist
Customer Data Platform (CDP) Specialist
Manage and optimise customer data within Tealium Audience
Stream. Acting as the expert bridge between IT data integration and Marketing campaign teams, this role ensures data is accurate, unified, and activated to drive personalisation, measurement, and growth.
Key Responsibilities
•
Configure and maintain attributes, audiences, and connectors in Tealium Audience
Stream.
•
Ensure data quality, governance, and compliance across all integrations.
•
Partner with IT specialists to troubleshoot and optimise data flows.
•
Translate marketing requirements into audience strategies and activation use cases.
•
Document and recommend improvements to enhance platform performance and business outcomes
Required Qualifications
•
Hands-on experience with Tealium Audience
Stream or a similar CDP.
•
Strong knowledge of data collection, segmentation, and activation methodologies.
•
Familiarity with API integrations and
- driven data flows.
•
Understanding of data governance and compliance (e. g. GDPR, PECR).
•
Excellent collaboration and communication skills, able to connect technical and marketing priorities.
Nice to Have
•
Experience with Tealium i
Q, Event
Stream, or marketing automation platforms.
•
Familiarity with SQL and data validation.
•
Background in customer journey mapping or campaign measureme
- Informações detalhadas sobre a oferta de emprego
Empresa: Sunrise Localização: Lisboa
Lisboa, Lisboa, PortugalPublicado: 30. 9. 2025
Vaga de emprego atual
Seja o primeiro a candidar-se à vaga de emprego oferecida!