Chief Marketing Officer Lisboa

Chief Marketing Officer
Lisboa
Lisboa, Lisboa, Portugal

Get AI-powered advice on this job and more exclusive features.

Zoop is a
- generation social platform taking on Big Tech by realigning digital economics in favour of creators and communities. Founded by the team behind Only
Fans, Zoop combines the ease of Web2 with the earning potential of Web3—without requiring users to engage with crypto unless they choose to.

At the centre of Zoop is a Social Super App : an
-
- one platform for creators, fans, and brands to share content, drive engagement, and unlock earnings. Unlike legacy platforms that extract maximum value from their users, Zoop restores ownership, upside, and trust across the ecosystem.

Role Summary

Zoop seeks a VP or CMO-level Marketing Leader with dual fluency in Web2 and Web3 growth strategies . This executive will define and lead Zoop’s marketing and creator acquisition engine , scaling campaigns during a token-driven growth phase .

The ideal candidate is strategic and
- on, capable of:

• Driving global B2C user acquisition and retention .
• Leading Web3 adoption for
  - crypto natives .
• Managing brand positioning, community dynamics, and partnerships .
• Delivering impact under lean budgets and evolving resources .

Key Responsibilities

• Growth Marketing Strategy: Design and execute integrated B2C acquisition and engagement strategies for creators and fans.
• Brand & Messaging: Position Zoop for mass-market clarity while preserving Web3 authenticity.
• Partnership Marketing: Collaborate on GTM activations with partners such as Eurovision, Hedera, PCCW, Beatport.
• Community & Web3 Dynamics: Guide
  - based growth strategies (airdrops, staking, loyalty rewards).
• Performance & Analytics: Build a data-driven engine optimizing CAC/LTV, virality, and retention.
• Cross-Functional Collaboration: Act as a peer to Product, Tech, and BD teams.
• Token Launch Support: Drive creator and user growth for TGE and
  - launch phases.

Ideal Profile

• 10–15 years in growth or marketing leadership (Web2 or hybrid Web2/Web3).
• Proven ability to scale consumer or
  - led platforms from early to
  - growth stages.
• Strong command of Web3 token economies, airdrops, and community incentives .
• Expertise in GTM execution, media relations, and storytelling .
• Operational experience managing lean teams and
  -
  - dollar budgets .
• Background in creator/influencer ecosystems a strong plus.
• Global mindset with flexibility for remote-first collaboration across time zones.

Seniority level

• Seniority level

  Executive

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Social Networking Platforms

Referrals increase your chances of interviewing at ZOOP by 2x

Get notified about new Chief Marketing Officer jobs in Lisbon, Portugal .

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.