Customer & Category Trade Marketing Manager (temporary)
We are Reckitt
Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
Sales
Our Sales teams help to deliver Reckitt's purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible
- stores and online. Within Sales, we're focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic,
- paced environment where
- functional teams are encouraged to collaborate to achieve success. We have around 10, 000 salespeople across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing, and Category Development.
About The Role
Elevate your career with Reckitt by stepping into the role of Channel Manager. This pivotal position calls for a
- thinking individual ready to shape and invigorate how our portfolio of revered brands comes alive across sales channels. You will be the architect of our channel strategy, inspiring a dedicated team focused on driving growth. Seamlessly blending relationship management with strategic innovation, this role empowers you to have a tangible impact on our journey towards a cleaner, healthier world. Take this chance to nurture your career in a space where your influence will flourish.
Your responsibilities
- Lead category management projects with customers and be the trusted neutral advisor.
- Develop business insights that can be integrated with customer overall business goals.
- Support local markets with business & channel insights that can drive value.
- Research deeply around business questions to understand shoppers and category behavior.
- Develop category management vision per account and execute through leading category reviews and projects, especially optimization of assortment, micro &
- shelf placement. - Provide insights and recommendations to Brand Managers, Marketing Managers, and Key Accounts to help optimize company performance.
- Lead Customer Strategies & Activation Plans within your assigned channel from planning to execution, working with KAM and Field Teams following Brand LSM principles.
- Define and develop channel tactics, customized solutions, and impactful communication per customer, supporting the commercial strategy.
- Develop
- specific promotions as part of the activation plan. - Define Masterplan with Omnichannel Campaigns (Online and Offline) and track results, synchronized with ATL Brand Communication.
- Lead development and implementation of
- specific
- store materials. - Analyze customer execution in categories supported contractually (e. g. , ECR, EMNOS, AIMIA, Nielsen, Global Data).
- Propose and track Category LSM – Local Success Model in terms of 4Ps Activation for each category, aligned with Brand Managers and GSM guidelines.
- Generate insights from
- out data and loyalty data, transforming them into
- relevant concepts to optimize
- term growth. - Implement ad hoc
- driven strategies to help retailers understand importance, financial impacts, and develop trends creating value.
The experience we're looking for
- Minimum 2 years of experience as a Brand Manager, Category Manager, or in Trade Marketing.
- Fluent in English and Portuguese.
- Proficiency in MS Excel, Power BI, SAP, and Customer Portals is valuable.
- Proven ability to develop strong partnerships across sales channels.
- Experience collaborating with marketing and finance to execute strategic plans.
- Solid background in customer and channel strategy, with sales negotiation skills.
- Strong business and financial acumen with profit and loss management experience.
- Track record of implementing sales strategies and optimizing e
Commerce platforms. - Expertise in trade marketing and digital engagement.
The skills for success
Consumer Insights; Shopper Insights; Customer Insights; Category Analysis; Collaboration and partnership skills; Influencing; Consultative Selling; Customer strategy; Channel strategy; Sales strategy development; Product planning; Business acumen; Financial acumen; Commercial acumen; Sales negotiation; P&L Management; Strategy Execution; Operational Excellence; Key Account Management; Account Management; Field sales; Ecommerce; Sales and Ecommerce data analysis; Pharmaceutical Sales; Trade Marketing; Digital activation to HCPs; Leadership skills.
What we offer
We support our people through inclusion initiatives, parental benefits, mental health programs, life insurance, and global share plans. We recognize outstanding performance with
- term incentives and
-
- performance rewards. We invest in your wellbeing and career growth.
Equality
We hire for potential and experience. Even if you don't meet every point on the job description, we encourage you to apply. All qualified applicants will be considered regardless of age, disability, ethnicity, religion, gender, or other protected statuses.
#J-18808-Ljbffr- Informações detalhadas sobre a oferta de emprego
Empresa: Phiture Localização: Lisboa
Lisboa, Lisboa, PortugalPublicado: 7. 6. 2025
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