Data Analyst Aveiro

Data Analyst
Aveiro
Aveiro, Aveiro District, Portugal

As a Data Analyst in the Tracking team, you will be responsible for implementing, monitoring, and optimizing tracking solutions to ensure accurate data collection across web and app platforms. You will collaborate with developers, marketers, and product teams to define tracking requirements, analyze user behavior, and provide actionable insights. Your role will be crucial in maintaining data integrity, improving analytics capabilities, and supporting business decisions with reliable tracking data. Responsibilities
Creating tracking plans for different tracking platforms (GA4, Apps
Flyer, internal platform)Setting up tracking on our websites and apps, including user behavior, cost data, and other metrics for marketing purposes via GTM and the internal event tagging platform. Validation of collected data. Monitoring key events. Investigating & eliminating bottlenecks in interactions between different tracking systems. Making research of new solutions that will improve tracking
Requirements
Good understanding of HTML and CSS, ability to work with DOM. Strong knowledge of Google Analytics and Google Tag Manager. Experience with GA4, Firebase, Appsflyer including working with API, measurement protocol, data
Layer etc. Ability to write JS code for tracking purposes
Good Excel skills. Basic SQL, R, Python knowledge
Experience in creating tracking plans for websites & apps. Good understanding of the
- commerce industry and KPIs for analyzing user behavior. Soft skills
Analytical mindset
Teamwork
Willingness to handle a large amount of routine work. Nice to have
Experience with Power
BIGoogle Analytics, Google Ads Certification
Experience with Google ads, Braze, Facebook Ads
Experience in
- platform and
-
- end analytics
Motivation
Working with big data. Gaining experience in highly detailed tracking setup for an
- commerce product. Opportunity to participate in interesting A/B tests with a large dataset. What do we offer:Competitive salaries based on your professional experience
Annual vacation of 25 working days and 1 additional day off on your birthday
Meals Allowance
Healthcare Insurance
Mental Wellbeing Program- providing you and your immediate family members with free and confidential mental and physical health support services for a wide range of personal and
- related issues. AUTODOC Corporate Discount
Opportunities for advancement, further trainings (over 650 courses on soft and hard skills on our
- learning platform) and coaching
Free English and German language classes
Referral Program with attractive incentives
Flexible working hours and hybrid work
Fast growing international company with stable employment