Digital Campaign Officer

Digital Campaign Officer
Viseu
Viseu, Viseu District, Portugal

Experis is recruiting a Digital Campaign Officer to join an international and dynamic environment, with a strong focus on the creation, management, and optimization of internal digital campaigns. This role will have a direct impact on enhancing the organization’s digital spaces through the strategic management of promotional banners and
- driven digital campaigns.

Responsibilities:

• Plan digital campaigns aligned with communication and business objectives.
• Develop and execute digital campaigns, with a strong focus on internal banner promotions.
• Manage the campaign calendar and coordinate with multiple stakeholders.
• Define segmentation and targeting strategies.
• Configure, launch, and publish campaigns across digital platforms.
• Implement A/B testing for continuous optimization.
• Ensure compliance with visual, editorial, and regulatory standards.
• Manage validation processes with internal teams (market, legal, and compliance).
• Monitor and analyze campaign performance based on defined KPIs.
• Prepare monthly and quarterly performance reports with actionable recommendations.
• Identify best practices and market trends in digital marketing.
• Work continuously with CRM and analytics tools to support
  - driven
  - making.
• Provide technical support to teams and train new users on campaign tools.

Requirements:

• Analytics tools experience – mandatory.
• Experience with digital campaign management and planning tools.
• Proven experience in planning, developing, and managing digital campaigns.
• Strong analytical skills and a
  - oriented mindset.
• Experience working with CRM tools and data analysis.
• Ability to manage multiple projects simultaneously.
• Strong communication skills and ability to work with multidisciplinary teams.
• Fluency in French and English (minimum C1 level).

If you are looking for a new challenge in digital marketing within an international environment, this opportunity is for you!