Digital Marketing Specialist Lisboa

Digital Marketing Specialist
Lisboa
Lisboa, Lisboa, Portugal

About the Job

We are seeking a proactive and ambitious
Digital Marketing Specialist
to join our
Marketing Communications team
at the Lisbon Hub (Parque das Nações).

This role is an excellent opportunity for a motivated professional to contribute to our digital campaigns, manage marketing tools and platforms, and help optimize customer engagement initiatives that drive retention and satisfaction.

As a
Digital Marketing Specialist,
you will play a central role in updating websites, executing
- channel digital campaigns, and analyzing performance data. You will work closely with
- functional teams, including Product, Sales, and Regional teams, ensuring that campaigns are timely, impactful, and aligned with brand standards.

Responsibilities

• Update and manage website content, landing pages, and digital assets.
• Optimize pages for SEO/SEM and conversion performance.
• Track and analyze website performance using analytics tools, developing dashboards and reports.
• Support lead management processes, ensuring accurate tagging and data tracking.
• Coordinate content publishing across digital platforms, ensuring brand consistency.
• Manage content within CMS platforms (e. g. , Word
  Press) and other digital tools.
• Collaborate with
  - functional teams (Product, Sales, Regional) to align campaigns with strategic priorities.
• Work with IT and vendor support teams on technical enhancements or integrations.
• Support the deployment of digital marketing technologies and integrated tools that drive efficiency.
• Contribute to
  - functional digital projects, supporting customer engagement initiatives.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 2–4 years of experience in digital marketing, customer engagement, or related B2B role.
• Knowledge of CMS platforms (Word
  Press) and website management.
• Working knowledge of SEO/SEM principles and tools.
• Strong analytical and reporting skills with tools such as Google Marketing Platform or Looker Studio.
• Proficiency in Microsoft Office and Adobe Creative Suite, with a strong understanding of web architecture and browser functions.
• Excellent organizational, editing, and project management skills with attention to detail.
• Ability to manage multiple
  - priority tasks under tight deadlines.
• Self-motivated, proactive, and a strong team player.

What We Offer

• Hybrid Work Model:
  3 days per week in our Lisbon Hub office, with flexibility to work remotely the remainder of the week.
• Competitive Salary:
  A compensation package aligned with your skills and experience.
• Learning & Development:
  Opportunity to build a career in digital marketing within a global,
  - driven organization.
• Inclusive Culture:
  Join a collaborative workplace that values diversity and innovation.
• Career Growth:
  Exposure to international campaigns and digital marketing best practices.

About Us

CCR Commercial Refrigeration is a global leader in sustainable,
- efficient refrigeration solutions. With operations across multiple regions, we are committed to innovation, collaboration, and excellence in everything we do. Our Lisbon Hub plays a key role in driving commercial growth and enabling strategic marketing support across the business.

CCR Commercial Refrigeration is an Equal Opportunity Employer.

We are committed to building a diverse and inclusive workplace and welcome applicants from all backgrounds.