E-Commerce & Crm Specialist – United Kingdom Market

E-commerce & CRM Specialist – United Kingdom Market

Location

Leiria, Portugal (Hybrid: 3 days
- site, 2 days remote)

About Us

We are the leading European
- player in the children's universe, operating through 10 tailored websites across markets including France, Germany, Switzerland, the United Kingdom, Belgium, Netherlands, Spain, Portugal, Austria, and a global.com site. Since 1963, we've grown a community of over 3 million active parent customers with personalized shopping experiences. In the United Kingdom, where we've been a trusted name for over two decades, we offer exclusive
- brand products alongside leading and innovative brands in fashion, footwear, home, nursery, and toys for children aged 0-16. With €330 million in revenue in 2024, we live by four core values: Care, Responsibility, Innovation, and Excellence. Join us in Leiria to shape our United Kingdom growth.

Role Overview

As the E-commerce & CRM Specialist for the United Kingdom market, you will enhance our online shopping experience and drive customer retention through effective CRM and
- commerce strategies, building on our established United Kingdom market presence to deliver exceptional customer experiences.

Key Responsibilities

• Support the development and execution of the commercial plan for the United Kingdom market.
• Manage and optimize online products on
  - boutiques and through
  - merchandising.
• Implement and manage commercial animations, leveraging experience in CMS management.
• Act as the interface with the web design agency to ensure proper content management and website uploads.
• Oversee website enhancements, including new projects, customer journey optimization, and bug resolution.
• Coordinate with the translation agency to ensure content adaptation for UK market.
• Propose, define, and implement emailing strategies to drive customer engagement.
• Ensure the execution of email campaigns, overseeing all stages (content creation, HTML integration, supplier coordination).
• Maintain the relevance of customer segmentation and ensure the quality of the customer database.
• Analyze campaign results, track ROI, and derive actionable recommendations.
• Develop KPIs and performance reports (delivery, open rates,
  - through rates, conversions, etc. ).
• Monitor competitors and technological trends to identify opportunities and improvements.

Requirements

• Bachelor's degree in Management, Marketing, Communication, or related fields.
• Experience in
  - commerce and working with email service providers,
• Basic knowledge of HTML and CSS.
• Proficiency in Excel and strong data analytics and segmentation skills.
• Excellent writing skills for creating compelling content.
• Strong organizational, planning, and analytical abilities.
• Proactive, innovative, autonomous, and creative mindset with a focus on continuous improvement and results.
• Fluent in English; French is a plus.

What We Offer

• Professional Growth:
  
  A unique opportunity to join a dynamic, creative team with room for innovation and career development.
• International Environment:
  
  Work with a European team and engage with diverse markets, expanding your expertise.
• Constant Challenges:
  
  Lead campaigns that directly impact thousands of customers.
• Innovation and Technology:
  
  Utilize
  - edge tools and contribute creative solutions in a
  - thinking environment.
• Competitive salary with
  - based bonuses.
• Hybrid work model (3 days
  - site in Leiria, 2 days remote).

Application deadline

No later than 31/10/2025

Contact

Please submit your CV to: