Email Marketing Specialist
We are seeking an
- taking and
- oriented Digital Marketing Automation Associate to join our digital marketing team to support our B2B email marketing automation program at Mercer.
You will play a critical role in supporting the adoption of Microsoft Dynamics 365 Customer Insights Journeys, building and optimizing automated journeys, and upskilling colleagues through documentation and training. Collaboration is central to our culture, and you will partner with
- functional teams to translate strategy into measurable outcomes and continuous improvements. The ideal candidate combines hands‑on technical skills, a data‑driven mindset, and the ability to make an impact within a supportive, innovative, and globally distributed team.
You will be joining us in building Oliver Wyman’s new hub in Lisbon.
This is a hybrid role that has a requirement of working at least three days a week in the office.
We will count on you to:
- Take responsibility for our use of Microsoft Dynamics 365 Customer Insights Journeys: develop templates, forms, segments, and
- step automations; ensure QA (including Litmus) and mobile optimization. - Collaborate closely with marketing leadership and campaign stakeholders to contribute strategic insights and recommendations that shape campaign planning, audience targeting, and automation approaches, ensuring alignment with overall business and marketing objectives, maintaining oversight of email campaign peer‑review approvals, ensuring compliance, and best practices are applied.
- Build, test (A/B), deploy, and optimize email journeys that align to campaign goals; implement UTM standards and integrate web forms for tracking.
- Partner with campaign leads on journey design, audience definition, and lead‑scoring/nurture logic; ensure assets and timing align to objectives.
- Document processes and create practical training/reference materials; upskill marketers on tools, best practices, deliverability, and data privacy.
- Monitor performance of email campaigns and landing pages using dashboards and reports (e. g. , Adobe Analytics, Dynamics) and translate insights into recommendations to improve ROMI.
- Identify and pilot generative AI use cases for automation innovation and optimization; develop simple playbooks/prompts for everyday use that support larger marketing and business strategies.
- Collaborate with stakeholders in marketing, sales, IT, and data teams to resolve integrations, improve data quality, and streamline operations.
What makes you stand out?
- Minimum of three years of relevant experience in digital marketing, including hands‑on email automation for B2B. Practical experience in building and optimizing automated journeys, segments, and triggers is required. Experience with Microsoft Dynamics 365 Marketing/Customer Insights Journeys is preferred; Dynamics 365 Marketing certification is a plus.
- Understanding of marketing automation concepts like segmentation, lead scoring, A/B testing, nurture, and ABM strategies.
- Knowledge of compliance and best practices (GDPR, CAN‑SPAM) and commitment to campaign hygiene and data quality.
- Comfort with HTML and CSS, along with familiarity with QA and deliverability tools like Litmus and Validity.
- Experience with content management systems (e. g. , Adobe Experience Manager) with a firm grasp of ancillary tools such as UTM Tracking, Web Metrics (e. g. , Adobe Analytics), and project management tools (e. g. , Monday.com).
- Demonstrated project management skills: you are comfortable prioritizing and delivering high‑quality work proactively and efficiently, managing your own work, supporting others in the team, and helping to keep project tasks on track.
- Ability to influence, mentor, and support colleagues while fostering knowledge sharing to build team capability. Skilled at effectively conveying technical concepts to non‑technical stakeholders and comfortable working cross‑functionally with marketing, sales, IT, and data teams.
- Excellent problem‑solving skills with strong attention to detail, highly organized, goal‑oriented, and eager to contribute to a collaborative, innovative team environment.
- Fluent in spoken and written English.
Why join our team:
- We help you be your best through professional development opportunities, interesting work and supportive leaders.
- We foster a vibrant and inclusive culture where you can work with talented colleagues to create new solutions and have impact for colleagues, clients and communities.
- Our scale enables us to provide a range of career opportunities, as well as benefits and rewards to enhance your well‑being.
Oliver Wyman, a business of Marsh Mc
Lennan (NYSE: MMC), is a management consulting firm combining deep industry knowledge with specialized expertise to help clients optimize their business, improve operations and accelerate performance. Marsh Mc
Lennan is a global leader in risk, strategy and people, advising clients in 130 countries across four businesses: Marsh, Guy Carpenter, Mercer and Oliver Wyman. With annual revenue of $24 billion and more than 90, 000 colleagues, Marsh Mc
Lennan helps build the confidence to thrive through the power of perspective. For more information, visit oliverwyman.com, or follow on Linked
In and X.
Marsh Mc
Lennan is committed to creating a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age, background, disability, ethnic origin, family duties, gender orientation or expression, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, or any other characteristic protected by applicable law.
Marsh Mc
Lennan is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office. All Marsh Mc
Lennan colleagues are expected to be in their local office or working onsite with clients at least three days per week. Office‑based teams will identify at least one “anchor day” per week on which their full team will be together in person.
Marketing Specialist
We build the future with the essence of excellence: Your Talent, Our Technology, an unstoppable team at the forefront of the digital age, inspired by the harmony and innovation of Japanese culture. Our motto is #Imagine. Change.
Imagine a place where your ideas are not only welcomed but are the driving force behind our evolution. In our company, we invite you to be the architect of your own success, exploring innovative projects and constantly challenging your limits. #Let
People
Succeed.
It's not just a job; it's an adventure of discovery and continuous learning. Here, every day is an opportunity to learn something new, collaborate with the best, and be part of something truly extraordinary.
Furthermore, in our work culture, diversity and inclusion are fundamental pillars. We value unique voices and celebrate the richness they bring to our team. Together, we are building an environment where everyone thrives.
About the Job:
As a Marketing Strategy for Portugal, you will play a vital role in ensuring a profitable growth for our business in Portugal by coordinating a broad variety of Marketing and Coordinated activities in your market. You will be responsible to promote Ricoh brand, your objective will be building a strong brand equity and awareness and implementing the regional Marketing strategy in Portugal.
Key Responsibilities:
- Define and implement the local marketing plan, according to the regional strategy and priorities
- Product Marketing for the Key business line – strategy definition, content generation and implementation
- Support in the local Budget allocation
- Collect, maintaining, interpreting and sharing market analytical data and marketing intelligence for all business segments
- Generate new leads and manage the local CRM database
- Define, build and optimize the digital sales cycle of the New companies
Key Requirements:
- More than three years of experience in Marketing, at least 1 in the TI segment
- Bachelor or Masters’ degree in Marketing, Business, Economics or related field
- Previous experience working with CRM
- Previous experience working in a multinational company is a plus
- Proficiency in Excel and office software.
- English proficiency. Knowledge is a plus
- Empathetic, proactive,
- oriented, and ambitious individual.
What do we offer?
Professional growth : continuous development, training, and career plan.
Work‑Life Balance : flexible schedule.
Excellent Work Environment : We love celebrating our successes as one big family. Don't miss out on our Christmas parties, Summer Party, and other charitable and sports events. We even have a band and DJ who always cheer us up with the best music!
Flexible Compensation : Tickets Restaurant + Medical insurance.
If you want to join a passionate team, tackle exciting challenges, and shape the digital future, we're looking for you! Discover how your talent can drive the next era of technology. Join us and be part of the revolution that's transforming the tech landscape. Your future awaits here!
#IMAGINE. CHANGE #Let
People
Succeed
Role Description
This full‑time hybrid internship role for aDigital Marketeer is based in Lisbon, with opportunities for flexible work‑from‑home arrangements.
Daily responsibilities include brainstorming and producing engaging multimedia content for digital platforms, managing content distribution across social media and websites, and conducting research to identify current trends.
The intern will collaborate closely with the marketing team to create impactful storytelling and support brand‑building initiatives through innovative strategies.
What We’re Looking For
- Passion forphotography, video production, and digital communication
- Basic skills inphoto/video editing and design tools (e. g. , Premiere Pro, Cap
Cut, Figma, Canva) - Creativity and attention to visual detail
- Understanding of how content performs across digital platforms
- Proactive mindset and ability to collaborate in a team environment
- Bachelor or Master in Marketing and or Advertising
- Eligible for "Estágio IEFP" for Graduates and or Master.
- Good level of English is required.
Nice to Have
- Basic knowledge of motion design or simple animations
- Experience with Figma or other design tools
- Research and Analytical skills to identify emerging trends and measure content performance
- Experience with or interest in the technology and IT services industry is an advantage
What We Offer
- A 6‑monthpaid internship (IEFP Eligible) in a creative and collaborative environment with the opportunity to continue post internship as a full time employee.
- Opportunity to work on real digital campaigns and contribute to our new website.
- Flexible and friendly work culture (hybrid setup)
If you are enthusiastic about contributing to our team's success, have a passion for Technology, and are driven to achieve results, we invite you to apply by submitting your updated resume detailing your qualifications and motivation for the role. Join us in shaping the future of Nearshore Portugal!
Trainee LG | Marketing Digital (M/F) Oeiras
2740-122 Lisboa, Lisboa Get The Job
Perfil:
- Informações detalhadas sobre a oferta de emprego
Empresa: Designrush Localização: Lisboa
Lisboa, Lisboa, PortugalPublicado: 30. 11. 2025
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