Global Consumer Lab Practice Area Consultant Lisboa

WHAT MAKES US A GREAT PLACE TO WORK

We are consistently recognized as one of the world’s best places to work. We are currently the #1 ranked consulting firm on Glassdoor’s Best Places to Work list and have maintained a top four position since its founding in 2009. Extraordinary teams are at the heart of our business strategy, and we foster an inclusive environment where every individual can thrive professionally and personally.

WHO YOU’LL WORK WITH

The Global Consumer Lab is led
-
- day by a dedicated Practice Director and Senior Manager, with support from a rotational Practice Consultant(s) and Knowledge Specialist(s). Bain’s Global Consumer Lab is Bain’s center for insight and foresight, focused on developing
- rich content for client conversations and supporting case teams with challenging assumptions and methodologies to evidence consumer behaviours. We conduct consumer closeness research for
- facing clients (primarily CP and Retail) and for Bain to understand what consumers/shoppers are saying, doing and feeling.

The Global Consumer Lab is a young group (about 3 years old) with traction and high visibility. We work closely with partners, managers and
- facing teams to bring Bain’s experience to bear and help win
- driven projects. The team maintains a strong, inclusive culture with a high Net Promoter Score (NPS).

Overview of Bain’s Global Consumer Lab is available here.

WHERE YOU’LL FIT WITHIN THE TEAM

The role sits at the intersection of the Consumer Products practice and Retail practice. These are two of Bain’s
- growing industry practice areas and the role also touches other
- facing/B2C practices at Bain (e. g. , PEG CPR, Healthcare, Financial Services, Tech) and both the Strategy, Customer and ESG practices.

WHAT YOU’LL DO

The Global Consumer Lab Practice Consultant will have the following key interactions:

• Supervisor: Global Consumer Lab Director
• Close contact with leadership
  1. Expert Partner, Co-founder of Consumer Lab and responsible for interlock of AIS, CP, Retail and Consumer Lab
  2. Global Practice EVP of Retail and Co-founder of Consumer Lab
  3. Global Practice Leaders
  4. Other CP, Retail, PEG partners depending on the pipeline of IP/research and proposals
• Collaborate & coach
  1. IP teams (client-facing consultants staffed temporarily on Practice IP/research)
  2. Knowledge Specialists across the 3 regions
  3. Bain Consumer Lab Co
     E BCN team in India

Primary activities are global in nature (EMEA, APAC, US) and fall into the following streams (not exhaustive):

IP development

• IP development/ Synthesis of research: Conduct consumer research, analyze data and synthesize findings with the Senior Manager. Compile research into cohesive POVs on consumer topics and codify insights to enhance content.
• Thought-leadership workshops: Support partners, case teams and clients with consumer insights and trends, providing latest IP/research and tailoring examples by sector/geography.
• Consumer pulse surveys: Write, manage, and execute surveys with 3rd party vendors and BCN; synthesize results into key consumer themes for internal use and external commercialization.
• External secondary research: Conduct literature reviews on latest consumer trends to support or refute findings.

Commercialization of Consumer Lab

• Proposal/CD and pitches: Develop POVs on consumer trends and the Consumer Lab approach, including workplans and staffing, with support from Director and Expert Partner.
• Conduct consumer closeness research: Manage 1:1 interviews, mobile ethnography or AI-enabled studies in collaboration with case teams; help extract insights and implications for strategy/case context.
• Consumer mindsets: Synthesize and define targetable consumer cohorts to guide engagement and offerings with AIS and other teams where applicable.
• Commercial tracking: Develop case summaries of work involving Consumer Lab and tag cases with Knowledge Specialists.

Operations

• Support key Leadership Team meetings and Steering Committee plans with slide creation and visualization of progress.
• Act as Consumer Lab “help desk” by directing questions to the Co
  E or best available experts.
• Assist in
  -
  - day operations, including vendor management, updates for leadership, backlog summaries, etc.
• Synthesize trend inputs into weekly digest for Consumer Lab affiliates and contribute to marketing/internal communications and content sessions with Affiliates from Retail, CP and PEG practices.
• Support branding and marketing of Consumer Lab products and services, including deployment and commercialization of IP, articles, videos, and other materials.

Tool/Sources exploration

• Maintain awareness of new tools and data subscriptions to inform research, including external providers and internal systems.

Team: contribute to an inspired and engaged Consumer Lab team

• Manage personal workload for a sustainable pace
• Support teammates’ professional growth by sharing knowledge and giving feedback
• Maintain a positive, proactive team culture and strong service mindset

ABOUT YOU

• Current or recent Bain consulting experience at the Consultant level
• MBA or master’s degree with outstanding academic credentials preferred
• Experience or strong interest in the Consumer Products Retail sectors
• Passion and curiosity about consumers
• Experience understanding consumers (qual or quant) is a plus
• Entrepreneurial spirit in identifying new ways to study consumers and run
  -
  - day operations
• Knowledge of leading business and analytic tools used by Bain
• Ability to structure and lead complex research and analysis in a
  - paced environment
• Strong analytical and
  - solving skills;
  - starter with ability to work remotely
• Strong presentation and communication skills; ability to establish credibility with senior leaders
• Ability to operate independently and manage competing priorities
• Experience creating
  - quality presentations
• Written/spoken ability in another commonly spoken EMEA language is a plus (French, German, Spanish, Portuguese, Italian)