Italian Digital Marketing Optimization Specialist Lisboa

Italian Digital Marketing Optimization Specialist
Lisboa
Lisboa, Lisboa, Portugal

We are currently hiring an Italian Marketing Optimization Specialist.

The main purpose of the role is to act as an advisor for Ad
Words campaign optimization for our client’s projects. You will be part of a rapidly growing multilingual
- facing team.

The team will be working onsite with and alongside internal teams for a leading online multinational company to respond to client leads and assist in the success of this project. You will receive extensive training to develop your skills in an environment that is professional, modern,
- paced, and driven by excellence.

We are committed to investing in our employees. We offer a range of training programs at the start and throughout your career with Cognizant to increase your knowledge on
- class platforms and tools.

You will have an opportunity to collaborate with a wide variety of stakeholders, both locally and globally.

Your responsibilities:

1. Implement optimization solutions: build campaigns for
   - value advertising customers;
2. Create Keyword packs, bids, and budget suggestions;
3. Gather and analyze data at account and campaign levels;
4. Create reports to support or aid the optimization strategies;
5. Use optimization techniques aligned with customers' goals across Search, Google Search Network (GSN), Mobile, and You
   Tube;
6. Identify general opportunities in an account to help sales teams seize opportunities and drive conversations with agencies and clients;
7. Maintain a thorough understanding of departmental processes and policies;
8. Provide excellent customer service to Account Leads;
9. Demonstrate innovation and intuition in identifying areas requiring operational adaptation or improvement.