Lead Product Manager (Retention And Loyalty)

Lead Product Manager (Retention And Loyalty)
Viseu
Viseu, Viseu District, Portugal

Company Description

At AUTODOC, our mission doesn’t stop at the first purchase — it’s about turning
- time buyers into lifelong customers. We’re seeking a Group Product Manager to lead the Retention & Loyalty domain. This critical role oversees multiple product teams driving promotion tooling, user retention, loyalty programs, CRM infrastructure, and customer lifetime value across AUTODOC’s European markets.

You’ll define the strategy for keeping users active, loyal, and delighted. You’ll lead
- functional teams to ship personalized lifecycle journeys,
- engagement mechanisms, and scalable loyalty features.

Key Responsibilities

Domain Leadership

• Own and evolve the product vision for the Retention & Loyalty domain, covering promotions, CRM tooling, loyalty programs, incentives, and subscription mechanics.
• Manage and grow a team of product managers responsible for various retention pillars (emails, push, points & rewards, reactivation).
• Represent the domain in product leadership forums, quarterly planning, and stakeholder updates.
• Balance experiments and tactical wins with
  - term customer loyalty infrastructure.

Product Execution

• Build and lead roadmap of retention journeys: welcome flows, replenishment nudges, offers, reactivation, etc.
• Partner with CRM, marketing, and UX to optimise all user touchpoints across channels (email, app push,
  - app, SMS).
• Oversee loyalty mechanics — from
  - based programs to value tiers and reward triggers.
• Align product development with GDPR and user consent preferences across markets.

Customer & Business Impact

• Drive improvements in repeat purchase rate, customer lifetime value (LTV), retention rate, and churn.
• Deeply understand why users stay or leave — use qualitative and quantitative insights to shape roadmap.

AI Integration

• Partner with data science teams to implement churn prediction models and
  - based reactivation logic.
• Use AI for personalised messaging, and
  -
  - offer logic across channels.
• Explore dynamic incentive models (e. G. , discount types based on segment behavior or margin optimisation).

People & Process

• Mentor and guide PMs within the group — foster career growth, alignment, and product quality.
• Drive high execution standards and fast learning cycles through lean experimentation and rigorous measurement.
• Build strong collaboration rituals with
  - functional partners (CRM, content, brand, promo, legal).

Requirements

• 4+ years of product management experience, including 2+ years as a Group/Product Lead or Senior PM managing others.
• Demonstrated success in retention, loyalty, CRM, or lifecycle marketing at scale (ideally in
  - commerce or subscription models).
• Proficient in working with data, funnels, and CRM platforms (e. G. , Braze, Salesforce, Amplitude, Big
  Query).
• Experience with personalisation, churn models, or incentive optimisation is a strong plus.
• Deep empathy for the user and ability to translate insights into repeatable retention mechanics.
• Strong communication, leadership, and strategic thinking skills.

Join us at AUTODOC and lead one of the most impactful domains in our customer experience. If you’re ready to shape how millions of drivers discover the right parts, and want to push the boundaries of AI-driven commerce, we’d love to meet you. Apply now to help build the smartest, fastest search experience in European
- commerce.

What do we offer?

• Competitive salaries based on your professional experience
• Fast growing international company with stable employment
• Annual vacation and 1 additional day off on your birthday
• Mental Wellbeing Program – the opportunity for free psychological counseling for you and your family members 24/7 hotline and online sessions
• Opportunities for advancement, further trainings (over 650 courses on soft and hard skills on our
  - learning platform) and coaching
• Free English and German language classes
• Referral Program with attractive incentives
• Flexible working hours and hybrid work

Join us today and let’s create a success story together!