Lifecycle Growth Manager Lisboa

We believe conversations will become the #1 way to shop.

At Gorgias, we’re building the platform that makes this real: a unified AI agent that sells, supports, and
- engages customers across the entire journey. Conversational Commerce is the future of ecommerce, and we’re leading that shift.

Our mission is to turn every interaction between a brand and its customers into a relationship: personal, seamless, and intelligent. By combining deep product expertise with the latest in AI, we’re making shopping feel more natural, human, and connected than ever before.

To win, we focus relentlessly on:

• Quality: conversations that feel authentic and
  - brand.
• Experience: effortless shopping from chat to checkout.
• Re-engagement: personal, 1-1 dialogue instead of noisy marketing.

The opportunity is massive. As AI reshapes how people buy, Gorgias is building the foundation for the next decade of ecommerce, where every brand has its own intelligent agent and every customer feels understood.

Join us to make Conversational Commerce real.

About the Role

As a Lifecycle Growth Manager, you will own and optimise
-
- end lifecycle experiences that accelerate onboarding, increase activation and drive revenue expansion. This is a
- impact individual contributor role that blends analytical rigour, growth experimentation and AI-native execution.

You will design and implement personalised, automated journeys across email and
- product surfaces, using segmentation, usage signals and behavioural triggers. You will collaborate closely with Product Managers, Data Scientists, Engineers and PMMs to build
- serve paths and engagement programmes that scale across customer segments and product lines.

This role is ideal for someone who thinks like a product manager, acts like a growth hacker and writes like a marketer, and who thrives in a
- paced,
- driven environment.

You’ll report to the Product Growth Lead and collaborate
- functionally with teams
- wide.

What You Will Do

• Own the
  -
  - end strategy and execution of lifecycle programs across email and
  - product, designing AI-powered, personalized journeys that drive activation, retention, and revenue growth
• Define and report on lifecycle KPIs (activation, NRR, feature usage), analyzing performance to identify
  - offs, scale winning strategies, and inform ongoing optimization
• Design and run structured experiments (A/B, multivariate, variant routing) with clear hypotheses and iteration loops to continuously improve campaign performance
• Leverage segmentation and automation using product usage, behavioral signals, and ML techniques to deliver personalized experiences at scale
• Use LLM tools and prompt engineering to generate, test, and QA lifecycle content for brand alignment, narrative cohesion, and performance impact
• Collaborate
  - functionally with Product, PMM, Data, and CX teams to ensure alignment with GTM strategy and a consistent,
  - quality experience across touchpoints.

Our Stack

• Outreaches and Initiatives: Candu, Customer. io, Guideflow, Prompt
  Layer
• CRM: Vitally and Hubspot
• Data Activation: Hightouch, Segment, Zapier, Cargo
• Data Transformation: dbt

Who You Are

• 4-7 years of experience in lifecycle marketing, customer marketing, or growth marketing at a Saa
  S company—ideally in a PLG or ecommerce environment.
• Proven track record of owning and executing successful lifecycle strategies that demonstrate impact on business metrics (activation, engagement, retention, ARR).
• Data-informed and analytical, comfortable interpreting product usage patterns, funnel
  - offs, and running cohort or incrementality analysis (SQL a plus)
• AI-savvy, with
  - on experience using LLMs beyond copywriting—such as personalized varianting, decision trees, or scaled journey design
• Customer-obsessed, with the ability to translate merchant needs, pain points, and motivations into lifecycle strategies that deliver both business outcomes and great customer experiences
• Strategic thinker and clear communicator who simplifies complexity and articulates insights persuasively to
  - functional stakeholders
• Independent operator who can ship quickly, prioritize effectively, and scale what works in a
  - moving environment
• Proficient with marketing automation and data platforms (e. g. Iterable, Braze, Customer. io, Segment, Mixpanel, Amplitude) for segmentation, orchestration, and analytics
• Strong experimentation mindset: skilled at forming hypotheses, applying the right testing methodology (A/B tests, sequential testing, holdouts, or directional pilots), and iterating quickly based on insights
• Strong project manager, able to manage dependencies, prioritize effectively, balance multiple initiatives, and drive programs to timely completion

? Bonus Points

• Experience supporting both
  - serve and
  - assisted lifecycle paths
• Background in ecommerce, especially with tools like Shopify, Klaviyo or Recharge
• Exposure to monetisation levers such as
  - based pricing, expansion triggers or plan migrations
• Perks and Benefits
• ? 25 days of paid leave (We follow each country's appropriate PTO Laws)
• ? Paid sick leave
• ? Paid parental leave (16 Weeks)
• ? Mac
  Book Pro
• ? Personal credit card to buy lunches (you’ll have your own Gorgias credit card)
• ? Included in your offer’s calculation, there’s a 5% bonus for healthcare to compensate for Private Health costs
• ? ? ‍♀ Get €700 to set up your workstation at home (working from home should feel breezy)
• ? Get €2000 of learning material per year (includes books, courses, training sessions that are easily identified and linked with your job scope. This also covers individual coaching!)
• ? Every quarter, we organize an online
  - wide summit to discuss where we’re going and strengthen social bonds. Once per year we organize offsite team retreats and company retreats! (Here is the photo album from our last company retreat in Mexico in 2022, when we were a total of 200 people!)

AI use in Recruiting at Gorgias

We use AI tools to assist in managing and assessing applications, with human oversight at every stage.

Diversity & Inclusion at Gorgias

We celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applicants of all backgrounds, experiences, and perspectives. At Gorgias, we believe that diverse teams drive innovation and better
- making. We do not discriminate based on race, color, religion, gender identity, sexual orientation, disability, age, or any other protected status.

If you need accommodations to participate in the application or interview process, perform essential job functions, or access other employment benefits, please contact us at accommodation@gorgias.com. Let’s grow together!