Marketing Investment & Planning Specialist Lisboa

Marketing Investment & Planning Specialist

Join to apply for the Marketing Investment & Planning Specialist role at Marley Spoon.

About Us

Marley Spoon is a
-
- consumer manufacturing business with a waste free supply chain. We deliver top quality fresh ingredients in the exact quantities required with
- designed
-
- cook recipes, to thousands of households across the globe. Currently we operate various brands that are serving households in the US, Europe, and Australia: Marley Spoon, Martha Stewart & Marley Spoon, Dinnerly and Bistro
MD.

The Team

The Revenue Management team shapes how Marley Spoon invests in growth. We’re looking for a Growth Marketing Analyst to join us in Lisbon and help steer budgets, optimize investments, and unlock smarter growth. In this role, you’ll work alongside with Marketing and Data & AI teams, analyzing performance, improving processes, and refining the frameworks that guide our biggest investment decisions.

Key Responsibilities

• Own the marketing investment planning process, analyzing
  - channel spend, creating forecasts, and driving recommendations to optimize ROI
• Develop and refine LTV models and frameworks to guide sustainable customer growth
• Conduct root cause and ad hoc performance analyses to identify efficiency and growth opportunities
• Implement and evolve the incrementality curve methodology, deepening our understanding of marketing impact and channels ROI
• Partner with the Data team to improve attribution models and design incrementality tests (A/B,
  - lift) to improve its accuracy
• Lead weekly investment steering discussions, providing
  - driven recommendations that influence marketing and finance decisions.

Your Profile

• 4+ years of experience in marketing analytics, revenue management, strategy, finance, or growth analytics in a
  - growth or
  - tier environment
• Strong analytical and
  - solving skills, fluency in spreadsheets. Experience with BI platforms (e. g. Looker) and SQL is a plus
• Proven ability to partner with
  - functional teams and influence senior stakeholders
• Excellent communication skills: able to translate complex data into actionable insights and clear business recommendations
• Advanced Google spreadsheet modeling skills; ability to build dynamic forecasting and
  - planning tools
• Strong sense of ownership:
  - driven,
  - oriented, and proactive in improving processes and decision‑making
• Business-fluent in English (written and spoken).

Local Benefits

• 22 annual leave days +2 days extra days for every year of tenure (up to 6)
• 5 training days per year
• Private health insurance provided by Allianz
• Food allowance of 7. 62€/worked day
• 24/7 confidential employee assistance program

Seniority Level

Not Applicable

Employment Type

Other

Job Function

Marketing and Sales

Industry

Food and Beverage Services

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