Marketing Manager Oeiras

Overview

Company: We are a global technology company that has been delivering comprehensive and reliable fleet management software for rental, leasing and mobility businesses worldwide. With more than 30 years of experience in the
-
- car area, our software is a key to business success. We work closely with customers, continually adapting our system to compete in the new millennium. Scalable, safe and dynamic, this software is the global solution of choice for renting companies of any size. We operate primarily with Microsoft tools and Microsoft SQL Server and have a presence in over 80 countries, supporting market leaders such as Volkswagen Financial Services, Europcar, and Lease
Plan.

Profile of the candidate

We are seeking a dynamic and innovative Marketing Specialist to join our team. The ideal candidate will be responsible for developing and executing comprehensive marketing strategies to increase visibility and, ultimately, generate leads for our company. Reporting to our Global Commercial Director, you will be the first full time Marketing Manager, part of a team that will grow as the business grows.

Your mission

The ideal candidate will be responsible for developing and executing comprehensive marketing strategies to increase visibility and, ultimately, generate leads for our company. You will be responsible for developing and executing comprehensive marketing strategies that will drive growth for our company.

What will you be doing?

• Implement and optimize SEO strategies – it's important to increase website traffic and drive lead generation
• Marketing Campaigns – Plan and execute PPC campaigns on platforms such as Google, Capterra, Source
  Forge, Linked
  In and/or others to effectively reach target audiences and generate leads
• Create engagement – with a strong focus on Linked
  In, create posts to enhance brand visibility and engagement
• Mailing Campaigns – Craft and distribute client mailers to communicate company news, updates, and product launches effectively
• Blog Maintenance – create and keep updated a company blog with relevant and engaging content to attract and retain website visitors
• Business Cases – Collaborate with our Presales consultant to develop compelling business cases that highlight the value proposition of our products and services
• Events – Plan and organize events with clients and prospects to foster relationships and drive business opportunities
• Collaborate with sales to ensure marketing efforts drive pipeline and revenue
• Analyze and report on marketing performance and suggest improvements
• Build and implement the foundation for scalable marketing processes
• Act as a thought partner to leadership on marketing strategy and team growth

What do we expect from you?

• 5+ years of work experience in a Marketing Role with a strong focus in digital marketing, SEO optimization, PPC campaigns, and content creation
• Strong analytical skills and proficiency in
  - driven decisionmaking
• Ability to manage multiple projects and deadlines effectively
• Strong execution focus (hands-on)
• People-person who loves to collaborate in cross country &
  - team projects
• Great interpersonal & communication skills in English
• Previous experience in Saa
  S, Tech, or Software would be a plus but not mandatory
• Fast-growing companies experience would be a big plus but not mandatory

What you can expect from us?

• Family-friendly life balance with a schedule allowing you to take the afternoon off on Fridays
• Competitive salary and a permanent time contract
• Meal allowance
• Gym membership
• Private healthcare
• Free coffee and fresh fruit at the office, as well as team lunch on the last Thursday of each month
• Work in an international, dynamic and passionate environment with a company culture focused on learning and development

Location: Oeiras (1 day remote per week)

Department: Sales & Marketing