Marketing Strategist & Content Creator — Lisbon Lisboa

Marketing Strategist & Content Creator — Lisbon
Lisboa
Lisboa, Lisboa, Portugal

Location: Lisbon (in-studio & office)

Reports to: Founder & Head of Marketing

Contract: Full-time

About Prescription Pilates

Prescription Pilates is the leader in dynamic Reformer Pilates—a
- energy blend of movement, music, and community. Founded in Lisbon, we’re expanding with new studios nationally and internationally. This is a
- growth environment where brand, product, and community move fast—and where ambitious marketers can make a visible impact.

The Role

You will own the brand’s content strategy
-
- end and be
- on in execution. From editorial planning to publishing and performance, you’ll shape the stories that define Prescription across social, the weekly newsletter, and the blog. Expect a healthy mix of strategic thinking and
-
- ground creation—including regular time in our studios to capture what makes our experience unique.

What You’ll Do

Strategy & Editorial

• Build and own the editorial calendar across Instagram, newsletter (weekly), and blog.
• Define content pillars, messaging, and tone;
  
  create playbooks and guidelines.
• Plan blog themes and SEO-friendly outlines;
  
  map newsletter narratives to product and community moments.

Creation & Production

• Commission, script, and produce
  - form studio content;
  
  coordinate with instructors and studio ops.
• Write and edit bilingual (PT/EN) copy for posts, weekly newsletter, and blog.
• Maintain brand voice and visual coherence across all assets.

Distribution & Community

• Ship the weekly newsletter on schedule;
  
  manage lists, segments, and basic automations.
• Publish to social with consistency;
  
  engage comments/DMs in brand voice (PT/EN).
• Repurpose content intelligently across channels and formats.

Measurement & Optimisation

• Set KPIs for reach, engagement, CTR,
  - ups, and conversions.
• Report weekly insights;
  
  run A/B tests (subject lines, hooks, thumbnails, send times).
• Iterate quickly based on data and qualitative feedback.

Collaboration

• Partner with Founder/Head of Marketing on launches, partnerships, and PR moments.
• Coordinate with designers/photographers when needed;
  
  manage asset libraries and tagging.
• Ensure privacy/consent standards are met during
  - studio capture.

You’ll Thrive Here If You

• Hold a Master’s degree and have 2+ years in content/marketing roles.
• Are an exceptional
  - editor with a portfolio spanning newsletter, blog, and social.
• Operate comfortably between strategy and execution—from content roadmap to final publish.
• Are fluent to native in Portuguese and English (written & spoken, required).
• Know your way around basic tools (e. G. , Canva/Adobe Rush or similar), a CMS (Word
  Press/Webflow), email platforms (Mailchimp/Klaviyo/Customer. Io), and analytics (GA4, Meta analytics).
• Are organised,
  - driven, and energized by fast feedback loops.

Nice to have (not required): basic SEO knowledge;

simple HTML for email;

experience with paid social;

experience coordinatingsmall shoots.

What Success Looks Like (first 90 days)

• A clear editorial strategy and monthly calendar in place.
• Weekly newsletter shipping on time with improving open/click rates.
• Blog cadence up and running with SEO-informed articles and internal linking.
• A lightweight reporting template and testing roadmap (subject lines, hooks, formats).

Why Join Us

• Lead the content engine at a brand that’s scaling quickly.
• Room to grow scope as we expand (projects, markets, leadership).
• Class perks and a vibrant,
  - filled workplace.

How to Apply

Send to with subject “Marketing & Content Creator — Lisbon”:

• CV
• Portfolio with:

1. a newsletter example,
2. a blog/article (PT or EN;
   
   SEO welcome),
3. 2–3 social posts or
   - form clips you’ve directed/produced.

• A brief note (PT & EN) on how you’d evolve our content pillars over the next 3 months.