Media Specialist Lisboa

Media Specialist: Shape Campaign Success at Publicis Groupe!

Publicis Groupe Portugal is the world’s second‑largest communications group, operating in over 100 countries with more than 103, 000 employees. We live by The Power of One, connecting Creativity, Technology, and Data to drive growth for our clients across agencies such as Zenith, Starcom, and Digitas.

We are seeking a highly motivated and experienced Media Specialist with a strong background in online advertising campaigns. If you are ready to plan, negotiate, and execute brilliant media strategies, we want you!

Responsibilities

• Market Intelligence: Collect and analyze market data to inform strategy.
• Audience Insight: Identify target audiences and deeply understand their behavior.
• Media Mix Strategy: Determine the best media outlet mix for client campaigns (online and offline).
• Planning & Optimization: Expertly plan and optimize advertising campaigns for maximum impact.
• Financial Oversight: Allocate budgets effectively and strictly monitor costs.
• Trend Spotting: Follow media trends across online and offline outlets to keep us ahead.
• Evaluation & Reporting: Evaluate the success of media strategies and campaigns, delivering clear reporting.

Qualifications

• Experience: 2–5 years as a Media Planner in a Media Agency in Portugal (non‑negotiable).
• Digital Planning Pro: Deep digital media planning knowledge and proficiency with relevant planning tools.
• Technical Skills: Good knowledge of Excel.
• Planning Expertise: Solid knowledge across all planning phases: research, strategy, tactic, negotiation, buying, follow‑up, optimization, and invoicing.
• Soft Skills: Strong interpersonal, negotiation, and communication skills.
• Language: Portuguese native (mandatory) and good English level (B1 or higher).
• Mindset: Excellent attention to detail and proven ability to manage multiple priorities.
• Nice to have: Knowledge in statistics and database management; familiarity with Yumi and Ad
  Log.

Benefits

• Growth Opportunities: Advance your career through major clients and specialized local and global training programs.
• Free Online Training: Unlimited courses from Linked
  In Learning and Udemy via our AI platform, Marcel.
• Partner Certifications: Obtain certifications from Meta, Google, or Amazon.
• Work Your World: Telecommute up to 6 weeks from over 100+ countries.
• Hybrid model (up to two days working from home).
• Full remote during Easter, Christmas, and 3 weeks in summer.

Note: This opportunity does not provide relocation support.

Ready to bring your planning expertise to a global leader? APPLY TODAY!