Performance Marketing Specialist

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We are Metyis, a forward‑thinking global company that develops and delivers solutions around Big Data, Digital Commerce, Marketing and Design and provides advisory services. We have offices in 15 locations with a talent pool of 1, 000+ employees and more than 50 nationalities, dedicated to creating long‑lasting impact and growth for our business partners and clients.

We have embarked on a joint venture with HUGO BOSS to create the HUGO BOSS Digital Campus, dedicated to increasing data analytics, e
Commerce and technology capabilities of the company and boosting digital sales. The collaboration provides the capabilities required for HUGO BOSS to maximise data usage and support its growth trajectory towards becoming the leading premium tech‑driven fashion platform worldwide.

What We Offer

• Develop your professional career working with one of the major brands in the fashion industry
• Opportunity to accelerate the pace of digitalisation & e
  Commerce growth through advanced technology, business intelligence, and analytics
• Driving high‑impact insights enhances decision‑making across the entire organization
• Driving brand equity and digital sales through enhanced digital experiences
• Interaction with senior business and e
  Commerce leaders regularly to drive their business toward impactful change
• Become part of a fast‑growing international and diverse team

What You Will Do

• Plan, execute, and optimise multi‑market paid social and search campaigns, including budget allocation and strategic planning.
• Analyse performance data to deliver insights and make data‑informed decisions that improve campaign outcomes.
• Optimise search ads, keywords, ad copy, and bidding strategies to improve cost‑revenue ratio.
• Generate insights and recommendations, presenting results and learnings to senior leadership and cross‑functional teams.
• Identify and test innovative growth opportunities within existing platforms and through new marketing channels.
• Manage day‑to‑day campaign operations, ensuring alignment across regions, platforms, and business priorities.
• Stay informed on digital marketing best practices, tools, and platform evolutions.
• Ensure accurate tracking and reporting, leveraging analytics platforms to measure performance and steer future investments.
• Knowledge in North America markets: US, Mexico and Canada.

What You’ll Bring

• 4+ years of hands‑on experience in social media and/or paid search campaign management.
• Strong expertise in Google Ads, Meta Ads Manager, and other major ad platforms.
• Proven ability to steer budgets efficiently and transparently, especially in programmatic or multi‑market environments.
• Experience with analytics and reporting tools such as Google Analytics, Looker Studio, and Microsoft Excel.
• Strong analytical skills and a data‑driven mindset with the ability to interpret complex datasets and drive KPIs.
• A proactive and experimental approach to marketing, with a desire to test new ideas that attract, engage, and retain customers.
• Excellent communication and presentation skills, able to clearly share insights and strategies with leadership and stakeholders.
• Team player with the ability to work cross‑functionally and thrive under tight deadlines.
• Google Ads certification or similar qualifications are a plus.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing and Sales

Industries

Business Consulting and Services

At Metyis, we are driven by curiosity and collaboration. We value diversity, equity, inclusion, and belonging (DEIB) in all its forms as it makes us stronger as an organisation and promotes creativity and innovation. We welcome all talents and are committed to creating a workplace where every employee can make a meaningful impact and grow.