Product Manager - Radiology Porto

Overview

Unilabs is seeking a Global Product Manager with focus on Radiology to join the Global Commercial team.

Responsibilities

• Understand market needs based on global strategy / FFU / research
• Gather countries inputs on product priorities (FFU).
• Lead global product market research.
• Create global Campaigns & Value propositions
• Define global disease journey’s priorities for B2B.
• Define global toolkit deliverables for B2B and B2C/DTC.
• Create toolkit assets and content.
• Define the global value proposition of Radiology for B2B.
• Winning Global ‘ignite’ portfolio
• Define global ignite portfolio for DTC & B2B.
• Define product innovation masterplan.
• Lead the business case for new product innovation.
• Deploy / train local teams on
• New global Campaign.
• New value proposition.
• New Product launches.
• Tracking / results
• Track results on Campaigns & product launches.
• Competitive intelligence
• Be up to date on offering from competitors across markets

Key skills

• Partner with local markets (interpersonal skills)
• Market research (agency support covers gap)
• Understand product/diseases (technical knowledge)
• Define key deliverables for B2B (experience in B2B)
• Content creation as medically compliant as possible (technical knowledge)
• Deep understanding on Doctor’s needs (Radiology experience, sales experience)
• Understand product/diseases (technical knowledge)
• Built a business plan with multifunctional team (analytical, writing, interpersonal, planning & organization skills)
• Deep understanding on Doctor’s needs (Radiology experience, commercial team experience)
• Deployment or training local teams (technical knowledge, presentation skills)
• Technical content to be shared with local teams (technical knowledge)
• Analyse results & get valuable insights (analytical skills)
• Understand Radiology product details & differences (technical knowledge)
• Background: biology / biochemical - someone that understands our products (not medical as we do not want to create a parallel medical team).
• Experience in B2B and/or sales relationship with practitioners.
• Experience on building content.
• Experience on deployments or team training.
• Experience in Radiology a super plus.
• High level of English.