Route to Market Analyst

Route to Market Analyst
Lisboa
Lisboa, Lisboa, Portugal

BAT is evolving at pace into a global
- category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco Romania has an exciting opportunity for a Route to Market Analyst in Lisbon.

What are the key objectives and expectations from this role?

The key objectives of this role are:

Analytical capacity of data from different sources turning into actions to follow aligned with the objectives of the company.

Financial knowledge for the management of the incentive scheme for field force.

What is the direct impact of this role on the team or organization?

Deliver SOM OTS growth.

Act as a link between the Field Force and HQs for IT systems.

Monitoring and analysis of the objective’s fulfilment, turning them into
- hoc actions to ensure the performance of the company.

Comprehensive management of the incentive scheme of our commercial network.

Plan trade activities in CRM systems ensuring good optimization of visits from our field force.

Your key responsibilities will include:

Analytical capacity of data from different sources turning into actions aligned with company objectives

Financial knowledge for the management of the incentive scheme for field force

Cross-functional Collaboration: Collaborate with sales and marketing teams to ensure activities are executed with excellence

Plan trade activities in CRM systems ensuring good optimization of visits from our field force

Monitoring and analysis of the objective’s fulfilment, turning them into
- hoc actions to ensure performance

What are we looking for?

At least 3 years’ experience in a Trade-Brand Marketing team, sales force or data agency.

FMCG company that has incorporated a trade channel and account management approach.

User knowledge of content editing skills: Word, Excel, Power
Point, Access, and also CRM: Power
BI, Sales Force

Good communication skills.

Bachelor’s degree in business administration, marketing or similar

Leadership, team working and management, analytical capacity

Proactive in decision making and proposals

Strategic vision of channel and whole company

What we offer you?

We offer a market leading annual performance bonus (subject to eligibility)

Our range of benefits varies by country and includes diverse health plans, initiatives for
- life balance, transportation support, and a flexible holiday plan with additional incentives

Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.

You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills

We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education,
- economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e. g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our
- winning employee experience here.

If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.

At British American Tobacco we are committed to handling your personal data responsibly and with integrity. Please read our Privacy Notice for more details https://www.bat.com/careers/ en/privacy_notice