SALESFORCE MARKETING CLOUD - TECHNICAL LEAD (HYBRID) Lisboa

SALESFORCE MARKETING CLOUD - TECHNICAL LEAD (HYBRID)

We are looking for an experienced and strategic Salesforce Marketing Cloud Technical Lead to drive the design, development, and delivery of advanced marketing automation solutions.

Location: Lisbon, Portugal (2 to 3 times per week)

Language Requirements: Fluent Portuguese and English min B2

Seniority: 5+ Years

Instructions: Please send your CVs in English and make sure to include all skills and experience that match the requirements of the opportunity.

Key Responsibilities

• Lead the technical architecture, design, and implementation of Salesforce Marketing Cloud solutions
• Partner with marketing, CRM, and IT stakeholders to translate business requirements into robust technical solutions
• Oversee deployment and optimization of key Marketing Cloud modules, including Email Studio, Journey Builder, Automation Studio, Mobile Studio, and Interaction Studio
• Develop and maintain AMPscript, SSJS, SQL queries, and API integrations with external systems (e. g. , CRM, CDP, web platforms)
• Ensure data integrity, compliance with regulations (e. g. , GDPR, CAN-SPAM), and campaign performance optimization
• Mentor and support junior developers and other technical team members
• Stay up to date with Salesforce releases, best practices, and the latest Mar
  Tech innovations

Required Qualifications

• Bachelor’s degree in Computer Science, Information Systems, or a related field
• 5+ years of experience designing and developing on Salesforce Marketing Cloud
• Strong
  - on expertise with AMPscript, SSJS, SQL, and REST/SOAP APIs
• Proven track record integrating Marketing Cloud with Salesforce CRM and
  - party platforms
• Deep understanding of customer journey orchestration, segmentation, and personalization strategies
• Salesforce certifications (e. g. , Marketing Cloud Developer, Marketing Cloud Consultant) are highly preferred
• Excellent communication, leadership, and stakeholder management skills

Preferred Skills

• Experience with CDPs (e. g. , Salesforce Data Cloud), Datorama, or Tableau
• Familiarity with Agile/Scrum methodologies and Dev
  Ops tools (e. g. , Git, CI/CD pipelines)
• Industry-specific experience (e. g. , retail, financial services, healthcare) is a plus
• Strong knowledge of data privacy regulations and compliance frameworks