Senior Associate Marketing BI Analyst Lisboa

Senior Associate Marketing Investment Optimization Analyst

Join to apply for the Senior Associate Marketing Investment Optimization Analyst role at Amgen.

AMGEN Capability Center Portugal is a leading employer in Portugal, with a diverse team of over 300 professionals from more than 35 nationalities. This office is located in Lisbon's city center and fosters innovation, excellence, and collaboration in areas such as Cybersecurity, Data & Analytics, Digital, Technology and Innovation, Finance, General & Admin, Human Resources, Regulatory Affairs and more. Our mission is To Serve Patients.

What You Will Do

As a Senior Associate in Marketing Investment Optimization (MIO), you will track, report, and analyze the performance of paid media campaigns that support Amgen’s strategic commercial initiatives. You will collaborate with the MIO Developer and contribute to the development of
- agnostic,
- driven dashboards powered by MIO’s data backbone (media, web, and HCP data visualized through Tableau). Responsibilities include synthesizing complex datasets, leveraging AI features in BI platforms to automate insights, and presenting findings to
- functional stakeholders such as brand leads and the Global Commercial Capabilities (GCC) team.

This role requires strong analytical thinking, intermediate technical proficiency, and a
- minded approach to delivering actionable insights that drive marketing effectiveness and investment optimization.

• Assist in translating business questions into analytical requirements and support data extraction from cloud warehouses and marketing APIs.
• Contribute to the design and upkeep of
  - service dashboards (Power BI, Looker, Tableau) monitoring brand, media, and web performance.
• Maintain KPI and metric definitions, ensuring consistency across reports through documentation and
  - layer alignment.
• Perform exploratory and
  - cause analyses on media and performance datasets to identify reporting issues and data anomalies.
• Collaborate with BI Engineers to validate data quality and support enhancements to data models and pipelines.
• Utilize AI features in BI platforms to generate insights, detect anomalies, and automate report creation.
• Develop clear data stories—slides, decks, and automated reports—that inform marketing and business decisions.
• Proactively identify gaps in reporting and contribute ideas for improving measurement and dashboard capabilities.

What We Expect Of You

You are collaborative,
- savvy, and excited to contribute to marketing analytics in a global healthcare setting. You enjoy solving problems with data, working with digital platforms, and supporting commercial
- making through insights.

• Minimum 3 years of experience in analytics, preferably in business intelligence, marketing analytics, dashboard development or related field.
• Master’s degree with 3 years of experience, or Bachelor’s degree with 5 years of experience.
• University Degree in computer science, engineering, mathematics, healthcare or related field.
• Fluency in English, both written and spoken.

Preferred Requirements:

• Intermediary SQL skills and
  - on experience with at least one major cloud data warehouse (Snowflake, Big
  Query, Databricks, etc. ).
• Proficiency in Tableau or Power BI (leading BI visualization tools).
• Working knowledge of
  - end web development (e. g. , Node. js, React, HTML).
• Familiarity with
  - marketing data (ad servers, Google Analytics/Firebase, social & search APIs) and key media metrics (CPM, ROAS, MER).
• Strong data storytelling and presentation abilities—distilling complex findings into clear business actions.
• Experience collaborating with data engineers and
  - functional teams in an agile environment.
• Effective communication skills for presenting findings to
  - technical audiences.
• Experience in pharma/biotech or regulated industry is a plus, but not required.

What You Can Expect From Us

• Vast opportunities to learn, develop, and move up across our global organization.
• Diverse and inclusive community that empowers ideas,
  - taking, and action.
• Generous Amgen Total Rewards Plan including healthcare, finance, wealth and career benefits.
• Flexible work arrangements.

Apply Now

Objects in your future are closer than they appear. Join us at careers. amgen.com.

Equal Opportunity Statement

Amgen is an Equal Opportunity employer and will consider you without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. We provide reasonable accommodations for applicants with disabilities during the application or interview process. Please contact us to request an accommodation.

Job Details

• Seniority level: Not Applicable
• Employment type: Full-time
• Job function: Sales, Business Development, and Marketing
• Industries: Biotechnology Research and Pharmaceutical Manufacturing

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