Senior Content Marketing Specialist, English Content Writer Lisboa

Overview

Join to apply for the Senior Content Marketing Specialist, English Content Writer role at Zendesk.

We are seeking a talented and experienced SEO and AEO Content Writer at the Senior Specialist level to join our growing SEO team. Your focus will be to create compelling,
- quality content optimized for search and answer engines to drive visibility, traffic, engagement, and conversions in the US market. You will align content strategies and brand guidelines to meet business objectives and ensure our content resonates with a US-based audience.

Responsibilities

• Research, write, and optimize engaging SEO and AEO product landing pages, articles, blogs, and other digital content across multiple target audiences for the US
• Incorporate SEO and AEO best practices, including keyword research, metadata optimization, SERP analysis, and
  - page SEO and AEO techniques, to improve search engine rankings
• Select relevant, engaging, and SEO and AEO-friendly images to accompany content
• Stage and publish finalized content
• Collaborate with SEO Specialists and Product Marketing and Brand teams to align content strategies with business goals
• Ensure all content is written in fluent US English and aligns with brand voice and guidelines
• Stay
  -
  - date with SEO and AEO trends, algorithm updates, and Saa
  S industry developments to maintain relevance and effectiveness

Qualifications

• Minimum of 5 years of professional experience in SEO content writing, preferably in Saa
  S, and
  -
  - date on AEO/LLM
• Degree in English, writing, journalism, marketing, public relations or advertising
• Fluent in US English with exceptional writing, editing, and communication skills
• Submitted portfolio of SEO-first digital articles or blogs
• Demonstrated expertise in SEO for writing, including keyword research tools, analytics platforms, and SEO/AEO techniques
• Ability to identify and select relevant images that enhance the visual appeal and effectiveness of content
• Familiarity with CMS platforms (e. g. , Word
  Press, Adobe) and basic HTML for SEO is a plus
• Ability to slightly shift work hours to allow for overlap with PST/PDT time zone

Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing, Public Relations, and Writing/Editing
• Industries: Software Development

Company and Equal Opportunity

Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here.

Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any
- employment testing, or otherwise participate in the employee selection process, please send an
- mail to peopleandplaces@zendesk.com with your specific accommodation request.

Hybrid: In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our local office for part of the week. The specific
- office schedule is to be determined by the hiring manager.

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