Senior Paid Search Specialist

Senior Paid Search Specialist
Lisboa
Lisboa, Lisboa, Portugal

Our client is a leading
- tech company that makes road trips easy and accessible. Operating across Europe and beyond, they offer flexible campervan rentals and subscriptions, helping people explore the world freely and comfortably.

They’re looking for a Paid Search Senior Specialist to develop and manage in-house paid search strategies. In this role, you’ll run campaigns across Google Ads, Meta, and Bing, analyse performance data, and optimise results to drive growth and profitability.

Key Responsibilities:

• Paid Search Strategy: Develop and implement paid search strategies to drive demand and business growth.
• Campaign Management: Manage and optimise paid search campaigns across platforms like Google Ads, Meta, and Bing to maximise performance.
• Cost Optimisation: Optimise cost while maintaining quality and achieving revenue targets.
• Budget Management: Manage large paid search budgets, ensuring efficient allocation and achievement of financial targets.
• Performance Monitoring: Track and report key paid search metrics to measure campaign effectiveness.
• Performance Analysis: Monitor and analyse campaign data to uncover trends, insights, and opportunities for improvement.
• Cross-functional Collaboration: Align paid search strategies with broader business objectives through collaboration with other teams.
• Process Improvement: Identify and implement ways to streamline and enhance paid search activities.
• Industry Insights: Stay updated on industry trends and best practices to ensure innovative and effective paid search strategies.

What You Bring:

• Education: Bachelor’s degree in analytical fields such as Finance, Economics, Engineering, or related disciplines.
• Experience: Proven paid search and digital advertising experience with tools like Google Analytics, SEMrush, Ahrefs, Big
  Query, Tableau, Excel, and platforms including Google Ads, Meta, and Bing.
• Paid Search Expertise: Strong understanding of paid search strategies, best practices, and platforms.
• Skills: Strong analytical and
  - solving abilities, excellent organisational and time management skills, high attention to detail, and a proactive approach to driving continuous improvement and campaign success.
• Communication & Language: Strong verbal, written, and interpersonal communication skills; fluency in English is required.

Why Apply Now?

They are a leading
- tech company revolutionising the way people explore the world. It’s the perfect place for those who want to join a
- growing,
- energy organisation with big goals, a dynamic environment, and plenty of room to make an impact.

Are you ready to take the next step in your career? Send your CV to ari. kilab@robertwalters.com