SEO & AI Search Specialist - Banking Sector (Lisbon Hybrid)

SEO & AI Search Specialist - Banking Sector (Lisbon Hybrid)
Lisboa
Lisboa, Lisboa, Portugal

Job Title: SEO & AI Search Specialist - Hexagon Intelligence
Company Overview

Hexagon Intelligence specializes in harnessing the power of artificial intelligence and data analytics to drive business performance and digital excellence. Our mission is to deliver transformative insights through
- edge Mar
Tech solutions, personalized automated strategies, and comprehensive digital marketing services.

We operate globally, with offices in San Francisco, Lisbon, and Riyadh, serving clients across diverse industries, including one of the largest and most respected banks in Portugal, where this role will be based.

Are you passionate about SEO and the future of AI-driven search? Do you want to apply your skills in a highly dynamic and
- driven environment within the banking and financial services sector? If this sounds like you, we want to hear from you!

At Hexagon Intelligence, we believe that SEO and AI Search strategies are at the heart of every brand's digital presence and this project is no exception.

As an SEO & AI Search Specialist for a leading Portuguese bank, you'll be responsible for optimizing digital visibility, leveraging generative AI for content discovery, and driving organic growth through intelligent,
- backed strategies. You'll work closely with marketing, analytics, and technology teams to ensure the brand's digital footprint is
- ready across traditional search engines and emerging AI ecosystems (such as Google SGE, Perplexity, Chat
GPT, and others).

This is a hybrid position based in Lisbon, with regular
- office days to collaborate with the bank's digital and marketing teams.

• Develop and implement comprehensive SEO and AI Search strategies across all digital channels.
• Identify and leverage opportunities in generative search (SGE, Chat
  GPT, Perplexity, etc. ) to enhance visibility for the bank's digital platforms.
• Conduct keyword, topic, and intent research tailored to the financial services sector and AI search contexts.
• Apply
  - driven thinking to solve complex SEO challenges and improve content discoverability in AI-powered environments.
• Create
  - quality, semantically rich content that aligns with both search engine and AI retrieval models.
• Manage and execute SEO projects from inception to delivery, including AI search experimentation and optimization.
• Collaborate closely with marketing, content, data, and development teams within the bank's digital ecosystem to ensure AI-readiness.

• Minimum of 3 years of proven experience in SEO.
• Native Portuguese (Portugal – PT-PT)
• Advanced English level (C1 or C2).
• Strong understanding of search engine algorithms, ranking methods, and AI retrieval systems.
• Familiarity with AI search technologies and emerging tools (e. g. , Google SGE, Chat
  GPT Browse, Perplexity, Bing Copilot).
• Experience using industry tools such as Google Analytics, Search Console, SEMrush, Ahrefs, and Screaming Frog.
• Knowledge of semantic SEO, structured data, and
  - based optimization for AI and LLM contexts.
• Understanding of HTML, CSS, and Java
  Script as they relate to SEO.
• Analytical mindset, with the ability to interpret KPIs and generate actionable insights.
• Strong communication, teamwork, and stakeholder management skills.
• Experience in or interest in the banking, fintech, or financial services sector is a strong plus.

This position offers a competitive salary with adjustments based on your experience and expertise. You'll have a permanent contract and the opportunity to work on one of the most prestigious digital transformation projects in the Portuguese banking industry.

• Work on a
  - impact SEO and AI Search project for one of Portugal's top banks.
• Hybrid setup with regular
  - office collaboration days in Lisbon.
• 22 vacation days, plus two additional days off on December 24 and 31.
• Friday afternoons off.
• Access to
  - edge SEO and AI Search technologies.
• Mentorship from experienced professionals in digital marketing and AI integration.
• A supportive and innovative environment focused on growth, creativity, and excellence.

• Lisbon (Hybrid model with regular
  - office days)

We are Hexagon Intelligence, but you can also call us Insight Hackers.

At Hexagon Intelligence, we go beyond traditional digital experiences to drive business success through AI and data analytics. Our services include digital consulting, Mar
Tech solutions, organic optimization, AI search strategy, performance advertising, web design, UX/UI, and web development. We are committed to elevating digital presence and delivering
- driven strategies that yield measurable results for our clients.