Traffic Acquisition Manager

2 days ago Be among the first 25 applicants

About Us: We are a dynamic and innovative Rent a Car company dedicated to driving growth and becoming a car rental leader for leisure travel. Klass Wagen has been active for more than a decade in the car rental industry, our fleet of over 7000 cars being present in Romania, Hungary and Portugal.

Job Description

We are seeking a highly motivated and experienced Traffic Acquisition Manager to join our team. The ideal candidate will be responsible for developing and executing strategies to drive traffic to klasswagen.com. This role requires a deep understanding of digital marketing, data analysis, and a proven track record of successful traffic acquisition campaigns.

Key Responsibilities

• Develop and implement comprehensive traffic acquisition strategies to increase website traffic and user engagement.
• Manage and optimize paid advertising campaigns across various platforms, including Google Ads, Facebook Ads, and other digital channels.
• Conduct thorough keyword research and competitive analysis to identify opportunities for growth.
• Monitor and analyze website traffic and user behavior using tools like Google Analytics, and provide regular reports on performance.
• Stay up to date with industry trends and best practices in digital marketing and traffic acquisition.
• Identify and test new traffic acquisition channels and strategies to drive continuous improvement.
• Manage budgets and allocate resources effectively to maximize ROI.

Qualifications

• Bachelor’s degree in marketing, Business, or a related field.
• Proven experience in traffic acquisition, digital marketing, or a similar role.
• A strategic thinker able to identify opportunities for growth and value creation.
• Strong analytical skills and proficiency in data analysis tools.
• Experience with paid advertising platforms and tools such as Google Ads, Facebook Ads, and Google Analytics.
• Excellent communication and collaboration skills.
• Ability to work independently and as part of a team.
• Strong organizational skills and attention to detail.
• Curiosity to continuously improve, and a desire to coach team members.

Benefits

• Instant impact, from any level of the organization, exposure to C‑suite management.
• Competitive salary and performance‑based bonuses.
• Flexible working hours and hybrid remote work options.
• Opportunities for professional development and career growth.
• A supportive and collaborative work environment.
• Additional benefits: A range of additional benefits, customizable based on candidates' needs.

Seniority Level

• Mid‑Senior level

Employment Type

• Full‑time

Job Function

• Business Development and Sales